ART HISTORY POST - Martin Jimenez

     The artist movement that I feel like connects with some of my work is the Bauhaus movement that basically originated from the German Bauhaus school from 1919 - 1933. It pretty much was defined by "form follows function", minimalism, and geometric shapes. In addition, It also emphasizes legibility, utilizing sans-serif typography, strong asymmetrical grids, and primary colors to create clear, functional, and easily reproducible designs. For me the reason why I feel like Bauhaus movement connects with some of the work that I have done is because I like the idea of how the artists of the movement were able to make their work with various different key characteristics such as the use of shapes, typography, color palette, and having a well balanced layout for their design.

    These specific details are the ones that I try to thoroughly use within my design as I personally feel with these characteristics in mind, I can try to create something that can look visually appealing but also to make it look cohesive with some clarity at the same time by using minimalism and simplicity in its own form. To me using a minimalistic approach to things within my artwork creates a well balanced design and in the process it doesn't feel like its being cluttered all around.

    Furthermore, I would like to talk about this poster that was designed by Joost Schmidt a designer that was a visionary typographer and graphic designer who is best known for designing the famous poster for the 1923 Bauhaus Exhibition in Weimar, Germany. The reason for him designing this poster was to promote the school's first major public exhibition, showcasing a shift toward functionalist, geometric, and typographic design. The poster publicized the school's work to secure funding amid political pressure, aiming to prove its value to the government through a new, modern, and industrial aesthetic. I feel like my work resonates in a way to Joost Schmidt's work since I also like to use geometric shapes as well as typography. With these two key elements, I try to use these so that my work is clean, crisp while also trying to keep the message in my work clear and understandable.

My own poster design in (2023)

Joost Schmidt, poster for the Bauhaus Exhibition in Weimer, Germany (1923)